Program Introduction: It’s a four-year bachelor of management degree program. Closely combined with the national development strategy of deep integration of informatization and industrialization, this major is oriented to the application of emerging information technologies such as mobile commerce and cloud computing in emerging and traditional industries. Relying on the school's excellent engineering education background and the real education environment of industry-university collaboration, industry-learning integration, it follows the guiding principle of wide caliber, practice oriented and strong ability, and highlights the following characteristics training of engineering ability, international vision and innovative quality. We should strengthen the practical teaching of modern information technology, and cultivate the applied talents with the abilities of computer application, information system development, big data analysis, and business intelligence management and research. Note: this major offers a new engineering experimental class of big data and business intelligence. After completing the first academic year, it is selected according to the experimental class mechanism of this major. One class for information management and information system and one class for big data and business intelligence.
Main Courses: (1) Information management and information system major: Database Principle and application, management information system, computer network, e-commerce (Chinese and English), big data analysis practice, statistics (Chinese and English), business intelligence and data mining, web programming, face-to-face object programming, network marketing, machine learning, operations research, systems engineering (Chinese and English), modern technology Modern intelligent information processing, large-scale distributed data processing, management, social research, course design, course practice and other theoretical courses and practical teaching links. (2) Big data and business intelligence experimental class: Database Principle and application, management information system, computer network, e-commerce (Chinese and English), big data analysis practice, statistics (Chinese and English), business intelligence and data mining, web programming, object-oriented programming, introduction to cloud computing, data science and data analysis, machine learning, deep learning, big data And business intelligence application and development, data visualization, etc.
Career Outlook: Graduates of this major can be engaged in data analysis, information system development, information management and consultation, data mining and business intelligence in enterprises and institutions, government agencies, economic management departments, financial and securities institutions, etc., providing high-quality information management and big data analysis services for decision-making management, production and operation, scientific research, etc.